Are you interested in starting your own business? Well, today we’re going to talk about how you can start your very own event ushering agency in Nigeria. It might sound like a big word, but don’t worry, we’ll break it down for you!
What is an Event Ushering Agency?
So, what exactly is an event ushering agency? Well, it’s a company that provides ushers for different events like weddings, parties, conferences, and more. Ushers are the friendly people who help guests find their seats, answer questions, and make sure everything runs smoothly. It’s a pretty cool job!
You may have attended numerous events and noticed the presence of attractive individuals at the entrance and in key areas. Their responsibilities include warmly welcoming guests, helping them find their seats, directing them to ticket stands, restrooms, refreshments, and more. These individuals are well-dressed and usually wear unique uniforms for each event, sometimes with name tags. They are event ushers, and we will focus on the event ushering business and how to start it.
Nowadays, planning, coordinating, and ensuring the smooth operation of an event can be challenging, leading many people to delegate their event coordination to experts. This is why providing event ushering services is a valuable and profitable venture. If you possess charisma, effective communication skills, and the ability to remain composed under pressure, you can start an event ushering service.
How To Start An Ushering Agency In Nigeria
Here are the step-by-step processes to start an event ushering business in Nigeria:
1. Learn About The Ushering Business
It is crucial to gain knowledge about the basics of the ushering business. Since this business mainly involves management and coordination, having education or training in communication, management, and planning can be very beneficial. If you cannot afford to pay for formal training, you can always watch YouTube videos or follow successful individuals in the industry on social media platforms.
2. Plan And Research The Ushering Business In Nigeria
Take the time to learn as much as possible about the ushering services business in Nigeria. Study your local competition to understand their strengths and weaknesses, and find ways to use this information to your advantage. In Nigeria, many ushering services agencies primarily hire females. To make your English costume stand out, consider adding a modern touch to the traditional black and white outfit. For example, you can wear a white top with a black skirt or trousers.
3. Prepare Your Capital And Register Your Ushering Business
Starting an ushering services business can be done with minimal capital, although it typically requires a significant amount. To begin, all you need is a pen, paper, your personality, and people in your immediate vicinity. However, regardless of the size of your startup, it is crucial to register your business with the Corporate Affairs Commission (CAC) and establish a functional office for success. This is especially important when taking on large contracts, as registering with the CAC will enhance your credibility.
4. Have Distinctive Uniforms For The Business
As the owner of your ushering agency, it is essential to provide your ushers with at least two types of costumes: one traditional and one in English. While you can request elegant black and white attire for the English theme, it is necessary to supply traditional clothing, such as Aso Oke or Ankara, for occasions that require uniformity. Additionally, your ushers should be well-prepared. It is important to note that they should be happy, well-read, intelligent, fluent in English, friendly, courteous, and well-mannered.
5. Operating expense and Potential Earnings
Part of your expenses includes ensuring that your ushers have an elegant appearance. You have the option to dress them in matching makeup, hairstyle, and outfits. However, if the event requires your ushers to wear different attires such as English, casual, or traditional, you may need to spend extra money on sewing their outfits. It is important to maintain consistency in your ushers’ attires. The charges for their services will depend on various factors, including the type and location of the event, the professionalism of the ushers, and the specific attire requirements from your customers.
6. Promote Your Ushering Business
Promote your ushering agency business through word of mouth and social media platforms like Facebook, Twitter, and Instagram. Advertising plays a crucial role in the success of your business. However, it is important to note that no matter how effective your online campaigns are, building a good reputation cannot be bought. It requires consistency. By organizing successful events and establishing strong connections within the industry, your reputation will eventually surpass that of your competitors.
Conclusion
Starting your own event ushering agency in Nigeria can be a fun and rewarding experience. Remember to do your research, make a plan, register your business, build a great team, and market your agency. With hard work and dedication, you can turn your passion for helping others into a successful business. Good luck, future entrepreneurs!
